Proven SEO Strategies to Improve Your Ranking

With the right foundation, no keyword is impossible to achieve good ranking with. Proper search engine optimization is all about laying the right groundwork so that you are able to get long term rankings and are also able to maintain them. Every blogger or website owner should keep these three SEO factors in mind at all times.

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Make sure that you're not wasting the opportunity to optimize further by using keywords in the links leaving your site. This is why you not only need to take of the external links but also the internal ones by linking to relevant sites. This helps the search engines realize that you are reaching out to websites that are relevant to the topic your site is addressing. One good idea you can use is to create a list of keywords and phrases that are variations of the keywords you use on your site and use them as the anchor text when linking to other sites. Ultimately every link that goes out from your site plays a crucial role in helping the search engines determine how relevant it is. As you find new and better ways to help the search engines notice and identify your site you will be rewarded with even higher search engine results.

Diversify Your External Link Sources: While there's nothing wrong in getting lots of backlinks from one website, it makes more sense to diversify the sources of your external links to ensure that you're getting better attention from the search engines. Backlinks are all about building credibility and the search engines find it more credible when you have numerous IP addresses represented among those backlinks rather than a handful. Leaving aside the technical details, you should understand that the basic rule of building high quality backlinks to your website should be about getting backlinks from as many different websites as possible. This is how you make the most of your backlink building efforts. Getting targeted backlinks like this will take time - especially when you go to the effort to really diversify - but it's time and effort that will pay off very well for you in the end.

Keyword in the ALT Text of an Image: When you're aiming for better search engine rankings, you shouldn't let go of any opportunity to earn a better listing. Simply by putting in your targeted keyword in the ALT text field of any image you publish can help you rank for that term. This way, not only will the search engines have another chance to rank you for this keyword, but you'll be giving visitors useful information as well. There's no reason why you can't do this with several images on the same page, using the same keyword for all of them.

The factors that we discussed here aren't that difficult to take into consideration, as long as you're able to take consistent action to rank and maintain your website. Just remember that this isn't a once and done act you must constantly work to maintain excellent website ranking once it's achieved.